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verified
Multiple Choice
A) remained relatively constant during the past decade.
B) slowly increased during the past decade.
C) increased dramatically in recent years.
D) decreased slightly compared to other minority groups who have stared businesses.
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verified
True/False
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verified
Multiple Choice
A) limit their options to those business investments that are backed by the U.S.government.
B) invest in businesses that have generated a stable rate of profit for at least the past ten years.
C) invest only in business opportunities where it is possible to take an active role in management.
D) compare the risks of potential investments to their expected profits and find the right balance between profit and risk.
Correct Answer
verified
Multiple Choice
A) JCPenney spent promotional dollars on ads during the Super Bowl and World Cup to target the Millennial generation.It plans to constantly sponsor global events broadcast through traditional media.
B) JCPenney argued that it is a traditional company with traditional values,so it refused to be forward thinking about joining the YouTube generation when it comes to promoting its clothing lines.In order to attract its loyal market,it agreed to continue to reach them in the same way as in the past.
C) Realizing that the stores were looking outdated,JCPenney strategized to put more marketing dollars into revamping the look of its stores,and less money on advertising.It was confident that it would reach the 18-24-year-old market because this group spends more time in the store than online.
D) Addressing the surge in interactive media such as blogs and social media sites,JCPenney created a promotional campaign featuring well-known fashion bloggers.It was the only retail sponsor for the Oscars;and it launched a sweepstakes on its Facebookâ„¢ page.
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verified
True/False
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verified
True/False
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verified
True/False
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verified
Multiple Choice
A) Freedom to keep the profits from your business
B) Government supported health insurance
C) More camaraderie with employees
D) Shorter work hours
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verified
True/False
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verified
Multiple Choice
A) poor nations have plenty of land and knowledge,but very little labor.
B) poor and wealthy nations both) have an abundance of knowledge,it is the land that varies,with rich nations always having more.
C) wealthy nations have knowledge and entrepreneurial opportunities,while poor nations are often lacking in these areas.
D) wealthy nations have land and labor,while poor nations have capital and entrepreneurship.
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verified
Multiple Choice
A) Buyer myopia
B) Database fraud
C) Information trafficking
D) Identity theft
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verified
True/False
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verified
Multiple Choice
A) Petty theft
B) Identity theft
C) Banking theft
D) Online theft
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verified
True/False
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verified
True/False
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verified
True/False
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verified
True/False
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verified
Multiple Choice
A) customer-driven
B) cash-driven
C) management-driven
D) production-driven
Correct Answer
verified
True/False
Correct Answer
verified
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